Ethics

Advertising Key Account Management It is an psyche assignment, learner has to maunder a national advertising agency/ either outsized size organisation where they practice key scupper guidance and separately student should learn well-nigh hobby supposed aspects through practices of KAM practiced at your individual nerve. 1)Importance of KAM to the several(prenominal) organization. 2)What ar the key objectives achieve through KAM program? 3)What is the portfolio of divers(prenominal) accounts they postulate? 4)DO they have Key account woof process? What is the process followed? 5)Know about 5-6 kinds/types of clients who they have who name different relationship stages and understand the features of each relationship stages and par it with theoretical learning? 6)What is the importance of buyer-seller relationship? How your individual organization applies strategizes to build client relationship. 7) What are the major(ip) challenges which your o rganizations client face in his business (in the eye socket of your individual organizations business) What does their client expects from a marketing union? 8)How is contact mapping practiced in your respective organization?

9)What are the major business risks faced by a buying company ( understand from your respective clients) 10)What are the major key account Management strategies adopted by your respective company? 11) Does your respective company calculate client account profitability ? How do they calculate the same? 12)hypertext change protocol://www.slideshare.net/StephenWilliams/what-is-key-account-ma nagement?src=related_normal&rel=2839180 13)! http://thecustomercollective.com/jonathanfarrington/36075/fresh-look-managing-your-key-accounts 14)http://l2lgroup.com/_blog/L2L_Pharma/post/How_Important_is_Key_Account_Management/ Strategic Brand Management It is an individual assignment; student has to select a brand of your option through secondary data/ brand manager interview/customer interview and...If you want to get a full essay, ready it on our website: OrderCustomPaper.com

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